An API, or Application Programming Interface, is a set of rules that allows different software applications to communicate with each other. It’s like a translator between two people who speak different languages.

For example, imagine you’re using a travel booking app on your phone. You enter your travel dates and destination, and the app shows you a list of available flights. The app doesn’t have all this flight information stored in it. Instead, it uses an API to send your travel details to different airline software systems. These systems then send back information on available flights, which the app displays to you.

In this way, an API is a messenger that delivers your request to the provider that you’re requesting it from and then delivers the response back to you. It’s a crucial part of making different software systems work together, enabling the seamless digital experiences we often take for granted.

If you need to link your website with an external service, we can utilize their APIs to develop a custom integration for you. If you need to provide information to external parties, we can create an API for your service. Check out our Custom Integrations service for more information!